Leonard Joel

Leonard Joel, in consultation with IFAW agrees to a domestic ban in rhinoceros horn & ivory.

Leonard Joel Auctions 9 Dec 2016


Read the full IFAW report “Under the Hammer” >

“My Signed Policy” by John Albrecht of Leonard Joel >

144 4.02.42 PMJohn Albrecht for Leonard Joel: 

“An investigation into the nature of the auction house trade in elephant ivory and rhino horn in Australia and New Zealand.The recent IFAW campaign and their approach to me, put simply, got me thinking. I began to think about how detached we auctioneers have become from the regular ivory and occasional rhino that finds its way in to the decorative arts. I began to think about the fact that I am an individual that cares for nature and animals and finally I was reminded about how not so long ago one of my children expressed disappointment with me that Leonard Joel had sold something from a Rhinoceros.”

“My decision to embrace these changes has not been taken lightly, we stand to forego several hundred thousand dollars in annual revenue and restrict our competitiveness but it feels right and I have no doubt that our short-term financial pain will be rewarded in the future in ways we are yet to measure.”

“I’m also very proud to be leading my industry in Australia and I hope our position will enable IFAW to get every auctioneer in Australia on board. We are the busiest saleroom in Australia so if we can do it I see no reason why my competitors can’t also! IFAW approached Leonard Joel after the release of their report in September and in that time we have worked hard to successfully produce, I believe, a working policy in place that any auctioneer could easily adopt if they were serious about this animal welfare issue.”

Rebecca Keeble for IFAW: 

“We welcome John Albrecht and the Leonard Joel team’s commitment to this new policy. Our “Under the Hammer Report” was a snapshot of ivory and rhino horn sales revealed that they were the top Australian seller in terms of volume and value. So to have the Leonard Joel team come to us and want to be a driver of corporate change and ban ivory and rhino horn is refreshing and gives us great hope that the industry will follow suit. It’s so important that people understand that an ivory trinket once belonged to a living elephant, and that after years of relentless slaughter, the species is now on the brink of extinction thanks to the desire for white gold. Leonard Joel’s policy is one step closer to shutting down commercial markets so that the species survives for future generations.”

What Leonard Joel has agreed:

Leonard Joel, in consultation with IFAW, has agreed as of January 1st 2017 to immediately cease trade in:
– All Rhinoceros Horn products
– All unworked ivory products
– All worked ivory items after 1920
– And phase out the trade in all worked ivory items within 24-months to mark the Leonard Joel centenary in 2019.

*The above commitments will represent An “overnight” 75% reduction in Leonard Joel’s participation in this market.

From 2019 Leonard Joel, in its centenary year, will restrict its trade to the internationally recognised De Minimus rules that limits trade to very small or incidental ivory items. Furthermore, Leonard Joel has agreed to review its trade in items “incidentally” ivory with IFAW in 2019 with a view to further phasing out this category.

Leonard Joel have embraced the counsel and advice from IFAW and we are committed to a cessation in trade. Please see our 22nd Report, that will remain a permanent commitment to raising awareness in each edition of Leonard of our magazine LEONARD.

The 22nd Report #1

The 22nd Report #2